
BoConcept x Berkeley Homes
Hong Kong, 2023
Illuminating Danish Design
BoConcept took center stage at Berkeley Homes' Spring into Action event with a striking display featuring bespoke light boxes and supporting materials designed to captivate and engage.
Crafted to highlight BoConcept’s signature blend of style and functionality, the light boxes created an inviting ambiance, drawing attention to the brand’s premium furniture offerings. Complementary marketing materials reinforced the brand’s presence, ensuring a cohesive and immersive experience for event attendees.
The activation successfully positioned BoConcept as the go-to choice for contemporary living, strengthening connections with potential homeowners and design enthusiasts alike.



